Easier, faster, smarter house insurance
We use our technology to save you time and money
Kickass cover
We don't expect you to build your own policy, we include the things that matter, bells and whistles too.
Everything online
Everything insurance is online with initio. From instant quotes, to managing your policies, and making claims.
Support on claims
We are on a mission to cut the nonsense and pay claims fast; we love paying claims, not delaying them.
Get a quote in seconds. No personal contact details required.
You're in good company
Join tens of thousands of happy customers using initio
Average review rating of 4.8 out of 5
Ease of use with a great assistant property calculator.
Landlord cover
I love this Insurance Company. It's so easy to fill in the forms and then bingo the Premium is there. Whoops ... a bit expensive, then change the Excess or the sum insured and Bingo ... a new Premium. Great!!
Landlord cover
As seen in
Compare house insurance cover
Its the most common question we get, so we've built this guide to help you compare.
Backed by
Official Insurance Partner of
