Get covered with initio

Have peace of mind knowing you have a tailored policy that’s right for your property. Enjoy extensive insurance cover, and get it instantly online – no fuss, no stress.

Who is initio?

We’re a New Zealand-owned, online, house and contents insurance provider. Whilst we’re all about delivering a great online experience, you can still contact us via phone or email if you need to. You won’t get the run-around, we personally answer our phones and our emails.

Who backs us

With the backing of New Zealand’s largest insurer, you can be assured that should the worst happen to your property, you’re in good hands. Initio is underwritten by NZI (IAG New Zealand Ltd).

Claim time

The only value you see from your insurance policy is at claim time. Initio takes claims seriously: should you suffer a loss, we’re here to make the process easy. You can lodge a claim online via your dashboard, and our team are here to help if you need them.