What is initio and how does it work?

Initio is a New Zealand online insurance underwriting agency that makes it easy to buy, manage and claim on insurance through a secure online platform. Initio is underwritten by IAG New Zealand Limited who have a AA financial strength rating

Key takeaways

  • Initio is a New Zealand online insurance provider, with all policies underwritten by IAG New Zealand Limited.
  • Everything from getting a quote to managing your policy and making a claim can be done online through your secure customer dashboard.
  • We specialise in property insurance, including house, contents, landlord, holiday home and car insurance.
  • Our technology is designed to make buying insurance, managing policies and making claims faster and easier.
  • You’ll always have access to real people when you need support, especially during the claims process.
  • Customers can manage payments, update policies, download documents and track claims from one online dashboard.
  • Our goal is to make insurance simple, transparent and easy to use.

Being 100% online means all payments, changes and cancellations are done instantly on the website, at a time that works for you.

We are property insurance experts, who specialise in landlord cover. We also offer a full range of cover across house and contents, holiday home and car insurances. 

Using technology to make purchasing insurance easier means that there are no wait times when you need to speak to a customer service team member. Our state of the art customer dashboard allows policies to be fully managed online, putting our customers in the driver’s seat.

The customer dashboard allows customers to add or cancel policies, manage billing and review updates on claims. Submitting claims is also made easy through the dashboard, which guides you through the information that’s needed. Once submitted, a dedicated initio claim manager handholds the claim through the process from start to finish. 

Our online platform makes insurance quick and convenient, while our friendly team is always here if you need support. Online isn’t for everyone, but we believe it’s the only way to offer great cover, great service, at a fair price. Just ask any of the thousands of initio customers!

Why choose initio?

  • Buy insurance online in minutes
  • Manage everything through your dashboard
  • Fast, simple claims process
  • Real people when you need support
  • Policies underwritten by IAG New Zealand Limited

Watch the initio origin story

 

Frequently asked questions

Is initio an insurance provider or an insurance company?

initio is a New Zealand insurance provider. All policies are underwritten by IAG New Zealand Limited, one of New Zealand’s largest general insurers.

Can I still speak to someone if I need help?

Yes. While initio is digital-first, our New Zealand-based team is available to help when you need support, particularly if you need to make a claim.

Can I manage my insurance online?

Yes. You can buy insurance, make changes to your policy, manage payments, download documents and make claims through your online dashboard.

Learn more about initio